Posts tagged "Apple"
Marketing on WeChat: An Interview with WalktheChat Co-Founder, Thomas Graziani

Marketing on WeChat: An Interview with WalktheChat Co-Founder, Thomas Graziani

Guest post by Thibaud Andre   I recently met with Thomas Graziani, co-founder of marketing & IT agency WalktheChat. I talked with him about the development of WeChat and the payment war with Alibaba and Apple.   Andre: Hi Thomas. You co-founded WalktheChat, which focuses on helping companies to use WeChat to promote themselves in China. Why did...
4 Lessons You Can Learn from eBay’s Failure in China

4 Lessons You Can Learn from eBay’s Failure in China

. Guest post by Courtney Gordner   When it comes to companies expanding into foreign markets for the first time, there is no such thing as “too big to fail.” Instead, the observer may find that this old adage instead holds true: the bigger they are, the harder they fall. In this way, an American...