China Market + Economy
Chinese Students Turn to Social Media When Selecting Foreign Universities

Chinese Students Turn to Social Media When Selecting Foreign Universities

Featured article from Digital Jungle   University recruiters must make their presence known in the busy lives of Chinese high school students and one good way to do this is through social media marketing. The potential of this medium is endless as it can reach users anywhere and at any time, so it’s not surprising...
Using Holidays and Festivals to Market to Chinese Consumers

Using Holidays and Festivals to Market to Chinese Consumers

By Courtney Gordner American businesses are quite familiar with the benefits of using holidays to their advantage in order to draw customers to their establishments. Some holidays are practically treated as demanding individuals go out and shop. And for major holidays, you’d be challenged to go into stores and not see color themed items readily...
Traditional Chinese Medicine: A Profitable Worldwide Trend

Traditional Chinese Medicine: A Profitable Worldwide Trend

Guest post by Thibaud Andre Traditional Chinese medicine (TCM) is a wide range of treatment developed in ancient China and favors natural aspects of medicine with herbal therapy, acupuncture, certain exercise training (气功), and massage (推拿). Extremely popular in China today, TCM is still a new field in many Western countries. However, Westerners are more...
Digital Jungle: Establishing the Digital Presence of Western Brands in China

Digital Jungle: Establishing the Digital Presence of Western Brands in China

A Beijing-based entrepreneur talks about how his digital marketing agency links Western companies to Chinese consumers. By Aaron Posehn In this article, I sit down with Dr. Mathew McDougall, the founder and CEO of Digital Jungle, a Beijing-based digital marketing agency that helps to establish Western brands looking for a place in the Chinese market....
Air purifier options and sales boom amid China's pollution

Air purifier options and sales boom amid China’s pollution

By Aaron Posehn If you currently live in China, and especially in one of its larger cities like Beijing or Shanghai, you are surely well-acquainted with the recent wave of pollution that eerily envelopes the tallest of buildings, often making it difficult to see even a kilometer in the distance. Although I can remember looking...
China’s Top 5 Digital Trends in 2014

China’s Top 5 Digital Trends in 2014

Guest post by Dr. Mathew McDougall Digital marketing has been taking off in China for the last 5 years and there doesn’t seem to be any slowing down. So, today we would like to take a look at the top 5 trends for 2014. These top 5 trends are the rise of M-commerce, the decline...

The Rise of the Automotive Business in China: A Brief Overview

Guest post by Maria Mcquire China is currently the global leading auto market. At a time when the other BRIC auto market drivers Brazil, India, and Russia are struggling to regain momentum, China remains the powerhouse for the global automotive sector. China has literally grabbed the mantle from the mature markets in a relatively short...
Money As A Motivator In China and What To Do About It

Money As A Motivator In China and What To Do About It

By Ward Chartier   “Money is not a strong motivator.”  We in the West have often heard this from our colleagues in the human resources (HR) department– I remember hearing that at least twice during management skills training at different companies.  While endeavoring to promote subordinates or give them out-of-cycle salary increases, I had the...
Gold (License) Plated: Economics and Car Ownership in Shanghai

Gold (License) Plated: Economics and Car Ownership in Shanghai

The price of Shanghai license plates is skyrocketing, but can it go on forever? By Lisa Sun A family friend is selling his old car, an outdated Jinbei minivan with a rotting exterior. It’s a tough sell but for one alluring detail: It comes with a free Hu A (沪A) Shanghai license plate, and this tiny piece...
LCB Top 10 Articles of 2012

LCB Top 10 Articles of 2012

We review many great articles at Learn Chinese Business, both from our regular contributors and guest bloggers, and it’s hard to pick winners.  Recently, though, our editorial team got together in a Google hangout and discussed which posts we thought were the very best in 2012.  It was an important year for our website and...
Taiwan is Great at Assembling Technology, but Can it Foster Innovation?

Taiwan is Great at Assembling Technology, but Can it Foster Innovation?

Taiwan, a poster-child of East Asian manufacturing success, tries to climb the ladder of product innovation By David Schainker There’s a lot of talk around the world these days about “Innovation Ecosystems.” These are places like Silicon Valley where successful, world-changing companies live and thrive in a community. Companies big and small develop successful, industry-changing products that...

Is California Ready for Massive Chinese Investment Inflow?

California could be poised to hugely benefit from Chinese outbound foreign direct investment (OFDI) to the cool tune of $60 billion, says this Asia Society press release which features a groundbreaking study conducted jointly with the well-known research group Rhodium.